April was a platform month
April was a broad product and infrastructure push for Hi Energy: better AI workflows, faster reporting, sturdier exports, cleaner admin tools, stronger network integrations, and a more coherent UI foundation.
MCP, Dex AI & API workflows
The MCP and Dex surfaces grew from documentation and search helpers into richer operational workflows. We added advertiser discovery, advertiser contact workflows, ChatGPT MCP dynamic registration, OAuth support, protected resource metadata, marketplace metadata, clearer tool contracts, streaming chat responses, and better advertiser context throughout Dex.
Reporting, performance summaries & exports
Reporting became more useful and more resilient. Performance summaries gained clicks, EPC, and conversion-rate graphing; CJ click gaps are clearer; Webgains revenue inflation was corrected; and materialized-view refreshes were split and optimized for scale. Large customer exports also became safer through chunked branded workbooks, clearer part labeling, row caps, retry handling, and a Heroku-friendly report reaper.
Admin, agency & design-system polish
Agency workflows now support multi-account management, agency types, unified account search, compact account admin views, LinkedIn discovery, and richer seed examples. Admin user management was tightened with profile edit lockdown, alias-login fixes, stronger CRUD coverage, and safer destructive actions. At the same time, shared page headers, search/filter bars, tables, empty states, tokens, buttons, and layout partials moved the app toward one consistent design system.
Network integrations & data correctness
The network layer saw steady cleanup across Rakuten, Partnerize, PartnerStack, Webgains, LinkConnector, Tradedoubler, Levanta, Skimlinks, and Impact. Highlights include Rakuten partnership status truth, PartnerStack advertiser/transaction/reward sync, Webgains value parsing fixes, Skimlinks Link Builder support, Tradedoubler auth and refresh safeguards, Levanta brand sync, and better approved-advertiser status mapping.
Production reliability, security & CI
The month also included Heroku asset hardening, CSS and JavaScript compression, Node and buildpack configuration, self-hosted Bootstrap Icons and Montserrat font loading fixes, Puma and queue tuning, safer migrations, reindex freeze prevention, unsafe DOM usage cleanup, a SAST path-traversal fix, stronger PR guardrails, broader system specs, CI coverage improvements, and regular dependency updates.